It is officially going to be easier to put peanut butter on food with Jif's new squeezable tube that will be released nationwide in July of this year.
“With our new squeezable pouch, we’re making it even easier and quicker for Jif lovers everywhere to get their Jif fix," said Rebecca Scheidler, Vice President of Marketing for the Jif, in the release. "No more ‘peanut butter knuckles’ when you’re trying to get the last ounce of goodness from the bottom of the peanut butter jar -- No knife. No spoon. No problem!”
Each pouch is 13oz and is about the same as a short jar of PB.
This story was originally published by Thrillist.
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